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General Industry Solutions

Buy, Configure and Extend Insight Across the Enterprise

Analytic Applications from Business Objects provide focused solutions to common business problems faced by all organizations. They are an accelerated deployment solution containing a pre built, best practice based data warehouse with myriad out of the box analytics, reports, dashboards and diagnosis for both functional roles within organizations and vertical solutions for Retail and Manufacturing, Distribution and CPG companies.

Analytic Applications from Business Objects provide the flexibility to integrate into the differing realities of your daily priorities. Whether it's utilizing our pre-built data models right through to analytics, or building your own analytics and modules, you can extend the analytics to match your unique requirements. Invest in Analytic Applications with in-built best practices and data models for a faster time to return on investment, less cost, and less risk. Extend the base data models and analytics to reflect the insights unique to your own business.

General Industry Solutions comprise the 5 following products:

Campaign Analytics
Customer Analytics
Sales Analytics
Financial Performance Analytics
Workforce Analytics

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For sales or general inquiries call:
U.S. and Canada: +1 866 681 3435
Europe: 00800 55 11 55 11
Asia Pacific: find an office near you

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Please contact a local sales office near you so we can help understand your business needs and tailor a complete solution that will work best for your business.

Alternatively, locate a Business Objects alliance or system integrator partner using our partner locator tool. These partners are global leaders in a wide variety of specialties, industries and vertical markets and can also work with you to create an overarching solution.

Key

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Prebuilt Analytics for Tracking Customers and Campaigns

With over 40 prebuilt analytics, this module lets your organization follow customer behavior and campaign status, and compare the two. Hence, you'll be able to see your campaigns' effectiveness throughout the customer life cycle, and refine your targeting and campaign activities.

This module incorporates a full set of the most critical metrics for measuring campaigns, and you can complement these with your own existing metrics. By monitoring these metrics automatically, it reduces an impossible task—how to track campaigns across many channels, targets, and incentives—to a standard function that yields rich information.

Maximize Customer Value

The module provides real insight into your customer base. At the segment level, this can help to reveal changes in your organization's competitive environment. It will also help individuals to gain a detailed behavioral picture of the small percentage of customers who are most critical to revenue.

The resulting insight can guide your organization to change its behavior toward acquiring high-value prospects with the greatest chance of success, and toward building customer lifetime value.

Monitor Key Sales Metrics

To improve sales performance, organizations need to find and retain more good customers, while staying within their sales budget. Many factors, revealed as key performance indicators (KPIs), can help an organization achieve this.

This module lets your business users track a range of KPIs—like unsold products, inactive customers, and discounting—and highlights their status. This gives your users better visibility of key business metrics, and allows them to take immediate action. With Sales Analytics, users can, depending on their needs, monitor a key performance metric against a predetermined threshold or time period, or run several metrics together.