Get2Hawaii Migrates to BusinessObjects XI Release 2 to Differentiate its Vacation Package Offerings

Business Intelligence Solution Allows Growing Vacation Planning Service to Outpace Its Competition and Entice New Customers

SAN JOSE, Calif. and PARIS - July 25, 2006 - Business Objects (Nasdaq: BOBJ; Euronext Paris ISIN code: FR0004026250 - BOB), the world's leading provider of business intelligence (BI) solutions, today announced that Get2Hawaii, a growing provider of dynamic vacation packaging services, has migrated to BusinessObjects XI Release 2 as its business intelligence standard in order to stand out in the fiercely competitive vacation planning marketplace.

The Hawaii-based firm, which has been growing revenues at an impressive pace of 20% per year, provides a travel booking engine that uses real-time available inventory such as airline seats, cars, hotels or attractions, and allows airlines and other travel-related businesses to offer their customers dynamic vacation packages for easy, and profitable, business opportunities.

BusinessObjects XI Release 2 provides Get2Hawaii with visually appealing dashboards that deliver powerful insight into market demand trends such as breakdown on sales volume, the choices customers make on hotel and rental car class, or tourist attraction options. Get2Hawaii will be offering this option to its over 900 web-based clients in Hawaii and the US mainland. This sales and marketing insight Get2Hawaii offers its clients is an important differentiator for the company, which is competing with many other travel service companies.

"We definitely make better decisions thanks to BusinessObjects XI Release 2," said Ron Wright, CEO of Get2Hawaii. "Customer data is what fuels our business, and our Business Objects deployment allows us to turn this information into a unique differentiator and get more people interested in our service. It enables us to go above and beyond the standard services that other vacation companies are offering out there. As a small and growing business we need our people to focus on their jobs, and not waste time programming reports or worrying if the information they use is reliable. Business Objects gives us this peace of mind."

"Get2Hawaii is a perfect illustration that you don't have to be a Fortune 500 company to benefit from business intelligence," said Todd Rowe, vice president of mid-market business at Business Objects. "Business Objects is in the business of helping organizations of all sizes get more value out of the data they already have. Our flexible BI platform is designed to keep costs down for small and medium sized organizations, while still scaling to meet their future needs as they grow. We are pleased to see that Get2Hawaii has made Business Objects a key component of its business offerings and growth strategy - we believe this will be an increasing trend in the mid market."

For more information on how Business Objects helps small and medium-sized companies see big results, please visit www.businessobjects.com/midmarket/.

About Business Objects, an SAP company

Business Objects has been a pioneer in business intelligence (BI) since the dawn of the category. Today, as the world's leading BI software company, Business Objects transforms the way the world works through intelligent information. The company helps illuminate understanding and decision-making at more than 46,000 organizations around the globe. Through a combination of innovative technology, global consulting and education services, and the industry's strongest and most diverse partner network, Business Objects enables companies of all sizes to make transformative business decisions based on intelligent, accurate, and timely information.

Business Objects has dual headquarters in San Jose, Calif., and Paris, France. The company's stock is traded on both the Nasdaq (BOBJ) and Euronext Paris (ISIN: FR0004026250 - BOB) stock exchanges. More information about Business Objects can be found at www.businessobjects.com.

Business Objects and the Business Objects logo, BusinessObjects and Crystal Reports are trademarks or registered trademarks of Business Objects in the United States and/or other countries. All other names mentioned herein may be trademarks of their respective owners.

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The Business Objects logo, BusinessObjects, Crystal Reports, Intelligent Question, and Xcelsius are trademarks or registered trademarks of Business Objects in the United States and/or other countries. All other names mentioned herein may be trademarks of their respective owners.


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